Your Business And Social Media

thumbsocial (13)According to an article by a writer at Forbes.com less than a third of top CEOs are on social media. Although the numbers are big, it is certainly not surprising.

These three articles give you information about social media and business, business etiquette, and whether you can or are able to quit social media altogether.

Click on the links below to read the articles in their entirety.


Business, Etiquette and Social Media

Etiquette—it’s not just for dinner parties or impressing your future in-laws. These tips can help avoid gaffes and build business success in the social media age.

Today’s discussion, gentle readers, pertains to etiquette. That’s right, you heard me. In the rush of signing the deal, building the business and putting out the fires, manners still matter. Good business etiquette, and particularly its absence, can directly affect the way people perceive you—and influence whether or not they want to give you their business.

In an article on Small Business Computing, Pedro Hernandez discusses several tips from “The Essentials of Business Etiquette,” by Barbara Pachter. While most small business owners understand that a poised, professional demeanor goes a long way to making a good impression, in the era of smartphones, social media and always-on communication, that alone isn’t enough.


Why Most Businesses Are Anti-Social In A Social-Media Era

In the age of social media, most businesses have become decidedly antisocial.

Sure, today it’s breathtakingly easy to talk in real time to someone on the other side of the planet. But it’s also harder than ever to connect in real time with a real human being anywhere who gives a damn about you.

Your call to the customer-service center is shuffled off to a faceless script-reader in Manila. Or many times you don’t even get that:  You get a machine that keeps asking you, with an edge in its voice, to take another crack at clearly stating the nature of your problem.


Quitting social media: Easier said than done

FORTUNE — I cheated. More than once. As Fortune readers may already know, on August. 1, I announced I was giving up social media for the month. After a decade of signing up for ever-more social services, I wanted to find out what I’d won — and lost — in the process. So I gave up social services, instant messaging, email in the evenings and early mornings, and texting.

Ten days in, I’m enjoying the silence and spare time that comes with this detox. And I’ve mostly kept to it: I haven’t “liked” anything, and I haven’t “pinned” anything to my “Upper West Side” pinboard, nor have I read my Twitter stream — not even on the day that Jeff Bezos announced he was buying the Washington Post. That kind of self-restraint was hard.